Wednesday, September 23, 2009

Blue Collar Blogging



What do I mean by blue collar blogging?

I mean, like Larry the Cable Guy says, "Git 'er done".

This blog, my own blog, is what I call a "Third Tier" blog.

Third Tier blogs are very important. They are not big blogs, but collectively they reach an enormous number of people. They reach family, neighbors, friends.

If you start a Tea Party Blog, you need to be clear in your mind why you are starting it.

Who are you trying to reach and what is your message?

Also, many of us who share the goals of the Tea Party movements are part timers. We have jobs and families.

We don't want to spend all of our time working on blogs -- BUT WE STILL WANT TO HELP.

My claim is that there are three ways to do that:

  1. Share information.
  2. Share links.
  3. Share content
Share Links

It's not possible to over-emphasize the importance of link sharing. Search engines find and rank your blog by looking at links on other web pages. If a group of individuals is creating blogs, all blogs should link to all other blogs.

Link from your personal web pages as well, and even from your business web pages, if you don't feel it represents a conflict of interest or jeopardizes your business.


Share Content

The bottom line on content sharing is this - steal with pride.

General Patton once said said, "The object of war is not to die for your country. It's to make the other poor bastard die for his."

Let me restate that for bloggers, "The object of political activism is not to buyn out for your cause. It's to make the other poor bastard burn out for his."

Tactically, what I am saying is this -- DON'T TRY TO WRITE ALL OF YOUR OWN CONTENT. SHARE!

More importantly, share content in a strategic way. All Tea Party Blogs do not need to run all content. Mix and match. Talk with your fellow bloggers and develop content sharing strategies.

You don't want every blog to look like every other blog, so talk with your buddies and figure out ways to share. Approach it like retail marketing -- like a group of stores who are selling related products that cooperate to get larger market share. Be smart.

2 comments:

  1. Well put... good intro for newbie bloggers.

    ReplyDelete
  2. Since you asked for links, see the Constitution blog at constitutionalism.blogspot.com and the Constitution Society website at constitution.org

    ReplyDelete